S&P News, Market Insights, and More...
July 7, 2023

Seven Tips to Help You Win Amazon Prime Day

Amazon Prime Day is only 4 days away and e-commerce retailers of all kinds are all looking for ways to capitalize on the July 11-12 shopping frenzy! So much so, that even those e-commerce brands not on Amazon are creating their own, branded online shopping events in the coming week. […]
June 23, 2023

Spark Your Business with These July 4th Marketing Ideas

The biggest summer holiday is quickly approaching and if you’re looking to spark your business, there’s no better time than now! Whether you want to engage customers or differentiate yourself from your competitors, consider implementing these marketing strategies to increase traffic before, and after!, the 4th of July! 1. Highlight […]
June 16, 2023

How to Feature Stickers in Your Marketing Campaigns

For over 70 years, stickers have adorned our world, gluing images, ideas, messages, concepts, and designs. From spreading political messages that helped elect officials and spark movements to building brand awareness, engaging potential customers, and showcasing fandom, stickers offer a fun, creative, attention-grabbing method of both communications and marketing. Here […]
May 26, 2023

E-Commerce Strategies for Summer

Summer unofficially kicks off this weekend, and while the season’s excitement usually leads to early summer sales, as the months wane on and consumers are more likely to be traveling and spending time outdoors, there tends to be a cooling off period that impacts retailers. Specifically, e-commerce retailers. Globally, July […]
May 19, 2023

White Paper: Three Winning Strategies for Engaging Your E-commerce Website Visitors

According to Microsoft, when it comes to website visitors, you only have eight seconds to make a great first impression. During this brief introduction, the visitor determines whether they will return to your site. As such, it’s imperative for e-commerce website owners to engage their visitors and make a stellar […]
March 17, 2023

The ‘Phygital’ Experience and Why Retailers Must Embrace It

As retailers continue to look for ways to adapt to the fluctuating economy and ever-changing demands o consumers, many are looking for new ways to engage customers and provide them with the best shopping experience, both online and in-store. Enter the “phygital” experience. TotalRetail recently shared some great examples of […]
March 2, 2023

Learn How to Convert Screen Shoppers into Buyers

Total Retail recently shared its best tips to help retailers optimize their online shopping experiences and increase sales. If you’ve been feeling the effects of the market’s significant shifts and heightened competition over the last couple of years, it’s a must-read. As more consumers engage in online shopping, the world […]
February 24, 2023

Reasons to Use Stickers in Your Marketing

Making their debut in the 1800’s, promotional stickers are not only a time tested, effective form of advertising but also a powerful, proven marketing tool. Their “old-school” cool and interactive, engaging format lend themselves to creativity and help businesses and brands cultivate their following while differentiating themselves from their competition. […]
February 16, 2023

Seven Tips for Launching a Print-on-Demand Business

If you’ve been dreaming of launching an e-commerce business that requires a minimal up-front investment, zero on-hand inventory, and little to no overhead costs, print-on-demand may be the way to go! Whether you’re a designer looking to sell your art, a musician looking to sell custom merch, or an artist […]
February 2, 2023

E-Commerce Business Plan Outlines and Templates

Whether you’re interested in launching a new e-commerce or print-on-demand business, or looking to refine and grow your existing one, having a business plan helps set the framework for success! While creating one may feel daunting, the easiest, fastest way to simplify the work of writing a business is by […]