S&P News, Market Insights, and More...
June 16, 2023

How to Feature Stickers in Your Marketing Campaigns

For over 70 years, stickers have adorned our world, gluing images, ideas, messages, concepts, and designs. From spreading political messages that helped elect officials and spark movements to building brand awareness, engaging potential customers, and showcasing fandom, stickers offer a fun, creative, attention-grabbing method of both communications and marketing. Here […]
February 24, 2023

Reasons to Use Stickers in Your Marketing

Making their debut in the 1800’s, promotional stickers are not only a time tested, effective form of advertising but also a powerful, proven marketing tool. Their “old-school” cool and interactive, engaging format lend themselves to creativity and help businesses and brands cultivate their following while differentiating themselves from their competition. […]
January 14, 2022

Sticker Marketing

Stickers are one of the most versatile, affordable marketing tools, adding value to virtually any company’s marketing mix! As they may be used in so many ways, and placed on practically any surface, promotional stickers offer incredible advertising value! Whether using as a stand-alone for a promotional giveaway, gift with […]
June 16, 2021

Why Sticker Marketing Campaigns are So Effective

According to some statistics, Americans are exposed to 4000 – 10,000 advertisements each day. No wonder “banner blindness” is so prevalent!  For those not familiar with the term, “banner blindness” is a phenomenon in web usability where visitors to a website consciously or unconsciously ignore banner-like information, which can also be called […]
March 23, 2021

Eight Reasons to Consider Old School Sticker Marketing

For over 65 years, stickers have been a mainstay in marketing and advertising campaigns.  Whether helping politicians to get elected, building brand awareness around companies and brands, or advertising virtually anything!, stickers have served as both conversation starters and one of the most affordable ways to gain exposure for brands, products, […]