June 2, 2021

The Pros and Cons of Selling Online

Are you interested in selling stuff online?  Launching your own e-commerce business?  Do you have dreams of quitting the rat-race, walking away from your 9-5 (or 7-6, or whatever crazy hours you work!), and becoming a small business owner?  Or…. Are you looking for a creative outlet?  A way to […]
May 25, 2021

Top Five Benefits of E-commerce for Businesses and Consumers

While e-commerce has always been the way of the future, the pandemic helped this channel explode with opportunities!  After years of predictable growth, COVID-19 expedited e-commerce’s trajectory, accelerating the industry’s growth by 4-6 years! The pandemic magnified many of the advantages of e-commerce, particularly those related to convenience, contactless shopping, and […]
May 18, 2021

Three Tips for Reducing Cart Abandonment

You have launched your e-commerce website, curated the perfect products to sell online, and attracted the customer to your online store.  The customer has selected items for purchase, you are *this* close to closing the sale, and they abandon their cart before completing checkout! If this sounds familiar, you are […]
May 13, 2021

Eight Ideas for Using Your Current Content to Establish a New Stickers and Gift Wrapping e-Commerce Business

While e-Commerce is by no means a new method of buying and selling products, it’s a channel that continues to evolve and gain popularity.  Today’s consumers crave unique products that allow them to display their individuality and personal style through customization and personalization. They seek to do business with companies […]
May 4, 2021

Marketing Tips to Help You Improve Your Wall Art and Poster Sales

Outside of the original art piece, posters and art prints are among the most widely available, affordable, and truest form of art available for sale.  Prints are affordable, versatile, widely accessible, duplicatable, and loved by people across the globe!    Whether you are a fine artist, digital artist, or creative […]
April 21, 2021

Seven Benefits of e-Commerce Websites and Selling Online

Whether you are an established brick and mortar retailer, a budding e-commerce entrepreneur, or somewhere in between, e-commerce and online sales are exploding and if you are looking to increase your sales, establish a new stream of revenue, or expand your product offerings, now is the time to launch your […]
April 15, 2021

Five Things to Consider Before Launching An E-Commerce Business in 2021

If 2020 taught us anything, it was the importance of bring resourceful!  For many, this included being able to react to the needs of the ever-changing marketplace while responding to consumers’ needs and demands.  All the while, creating new streams of income.  Enter, e-commerce and e-commerce entrepreneurism! While the pandemic […]
April 7, 2021

Why Personalized Gifts are the Best

Personalized gifts have become a huge player in the gift-giving world!  While they initially gained popularity in brick and mortar retailers and kiosks offering personalized engraving, photo features, custom screen prints, and embroidery, today’s levels of personalization know no boundaries!    From jewelry, clothing, and handbags to home goods, custom […]
March 30, 2021

How to Build Trust and Drive Customer Retention for Your Online Business

When it comes to online shopping, consumers value trust above all else!  Over the last year, as consumers have flocked to online stores to shop for everything from groceries and necessary household items to clothing, gifts, and everything in between – and more retailers and start-ups have entered the online […]
March 9, 2021

As the Pandemic Lingers, The Music Industry Evolves

As the pandemic lingers and mask mandates, social distancing protocols, and social gathering restrictions prevent musicians and artists from performing live in front of their audiences, the music industry continues seeking new ways to reach their fans and innovative ways to generate revenue.    With concerts postponed, music festivals cancelled, […]