November 17, 2022

Five Black Friday Through Cyber Monday Planning Tips for Business Owners

We’re days away from the biggest shopping season of the year! With online merchants looking to make billions in sales from Black Friday through Cyber Monday. According to Shopify, their merchants alone made more than $6 billion in sales from Black Friday through Cyber Monday last year!   In one of their […]
November 4, 2022

Holiday Marketing Ideas to Increase Your Ecommerce Sales

The holiday season is one of the busiest, most critical times of the year for e-commerce businesses and online entrepreneurs. And customers are spending more online than ever before! According to studies, 2021 holiday sales increased 16.1% year-over-year in the United States, to a value of $1.221 trillion. This number is […]
October 26, 2022

Print-on-Demand Products to Boost Your Holiday Season Sales

‘Tis the holiday shopping season! One of the busiest, most profitable times of year for e-commerce retailers and print-on-demand business owners. By implementing the right strategy, online business owners and brands can generate additional revenue before closing out the calendar year! A critical component of an effective holiday sales strategy […]
October 13, 2022

Nine Thanksgiving Marketing Ideas to Attract Customers and Boost Sales

Thanksgiving is not only a time to give thanks and celebrate your gratitude with family and friends but also the unofficial start of the holiday shopping season! And as an estimated 158.3 million people shop online during Thanksgiving weekend, small business owners and e-commerce entrepreneurs don’t want to miss out on […]
October 6, 2022

Marketing Tactics to Drive More Sales

One thing all e-commerce retailers have in common is the desire to drive traffic to their online store and increase conversions on-site. The challenge is determining which marketing tactics and strategies can accomplish both. Shopify compiled a list of effective marketing tactics and ecommerce tools, along with ideas to help you […]
September 28, 2022

Customer Retention Strategy FAQs

As a follow-up to our post, Nine Customer Retention Strategies to Drive Loyalty, we thought we’d share some answers to the most common questions surrounding customer retention. You’ll be happy to learn even the most effective strategies are quite simple to execute! Q: What are examples of customer retention strategies? […]
September 15, 2022

Nine Customer Retention Strategies to Drive Customer Loyalty

As social media arenas and platforms become more cluttered and pay-to-play, businesses and brands not only face stronger competition in trying to reach their desired audiences but also more expensive advertising and customer acquisition costs. To build a more sustainable e-commerce business, it’s imperative to convert both new and existing […]
September 8, 2022

Blog: Holiday 2022 E-Commerce Trends

Each year, the Q4 holiday contribute to the busiest shopping season of the year! And this year, US holiday retail sales are expected to reach $1.3 trillion, a 3.3% increase over 2021 while holiday e-commerce is expected to grow 15.5% to $236 billion! How can your e-commerce business take advantage of […]
July 21, 2022

Best E-Commerce Tools to Grow Your Business

No matter whether you’re an experienced e-commerce business owner or if you’re just getting started, deploying some select e-commerce tools can help streamline your business’ performance. There are a plethora of different e-commerce tools available to help you generate more sales and improve the overall user experience. Here are some […]
June 30, 2022

Resources for E-Commerce Business Owners

Did You Know? You can a treasure trove of helpful information on the Shopify Blog! From QuickStart Guides to e-commerce website tips, back-office reporting options to articles designed to help spark your creativity, the Shopify blog offers all the tools and services you need to start, run, and grow your […]