Eight years after Sheryl Sandberg’s Lean In, wherein the Facebook COO shared her personal stories and research to shine a light on gender differences in the workplace and offered practical advice to help women achieve their goals, more women are looking to Lean Out.

As stated so well in a recent Shopify blog, The Real Post-Pandemic Boom: Mom Entrepreneurs, the pandemic, “exposed the impossible balancing act that society demands of working mothers—and how incompatible our ideals of the “good mother” and the “career woman” are. More than that, it’s shown us how unsustainable the nature of work has been for women with children.” 

Mothers are looking to “lean out” as they opt for part-time entrepreneurship and creative, flexible ways to supplement their income without sacrificing time away from their children and families.  According to the Shopify blog, a survey of 1,532 parents in the U.S. found that 62% of mothers said they were interested in supplementing their income and more than half of moms reported some level of interest in starting their own business.  Single mothers, mothers of color, and mothers of younger children reported the highest levels of interest in entrepreneurship.    

If these findings resonate with you, we strongly encourage you to read Shopify blog, The Real Post-Pandemic Boom: Mom Entrepreneurs, in it’s entirety!  

If you’re interested in exploring opportunities to launch your own e-commerce business, we strongly encourage you to check out our blog.  We share a variety articles about e-commerce and entrepreneurship and offer tips and ideas to help you successfully launch your online business!