According to Microsoft, when it comes to website visitors, you only have eight seconds to make a great first impression. During this brief introduction, the visitor determines whether they will return to your site. As such, it’s imperative for e-commerce website owners to engage their visitors and make a stellar first impression!

So how do you ensure website visitors not only stay but keep coming back? The magic lies in the digital experience you provide, which often means leveraging the latest e-commerce trends. iAdvize, via MyTotal Retail, has identified the top three e-commerce engagement strategies e-commerce businesses should start using and shared their findings in a free white paper.

We encourage you to download it to learn what’s trending in e-commerce right now and explore how you build a better digital customer experience.